MotoGP 2017: Mad World from spanking fox Watch Video
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Description: Launch spot for a new season of MotoGP coverage with a brand new positioning and a spanking new package.nnWe looked at three overlapping, entwined, irrepressible layers to the package & campaign- nthe SPORT: Superstars, Action, Moments, Fans.nthe VISCERAL: Raw, Tangential, Off-kilter, Internalised.nthe EDGE: Bold, Erratic, Geometric vs Organic.nnA li’l crazy, a li’l out there, a li’l off the walls…because that’s what MotoGP is. nnCredits: FOX Sports Asia In-House Creative.
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